News for July 2010

15/07/2010

For Patrick McGowan of IBM Lotus Software User Experience, simplicity and elegance of design solutions are what determines project success. In the pursuit of simplicity, what is the role of individual designers and design leaders in creating design friendly environments? How are project outcomes influenced by the tools and techniques a designer embraces? And, why can the success of a project depend on the degree to which designers adopt and leverage business vocabulary and concepts? McGowan shared his ideas and opinions in the 19th Namahn lecture - and podcast.