On a mild evening, Namahn welcomed Patrick McGowan and a mixed audience in the Namahn design studio and open space for the 19th instalment of the Namahn lecture.
In his lecture, Patrick McGowan, Art Director & Design Strategy Lead at IBM Lotus Software User Experience, argued that the success (and failure) of many design solutions is the level of simplicity and elegance achieved. Software products present a particularly difficult challenge — technologies and market pressures often supersede quality and simplicity.
In the pursuit of simplicity, what is the role of individual designers and design leaders in creating design friendly environments? How are project outcomes influenced by the tools and techniques a designer embraces? And, why can the success of a project depend on the degree to which designers adopt and leverage business vocabulary and concepts?
You can find an account of the event on the lecture page.
| An audio interview with Patrick McGowan on "The Role Of Interaction Designers And HCD As A Process" is available in the Namahn Interviews podcast section. |
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